Photography of Final Designs

Look Glasses: The final design for this idea involved bending pipe cleaners into specific letter shapes & attaching them together to create the word 'LOOK'. 2 final pieces were attached to the outside of the O's to enable the glasses to sit behind the ear and be displayed on the face.

I got my sister to model the glasses and asked her to create a few different looking poses for relevance to the type.

Front & Back T-shirt: The final design for this idea involved cutting the letter shapes out of a perfectly good t-shirt. Specific poses had to be adopted to further emphasis the lettering in the photographs.

Development

pro:48hr_Wearing Type

Using the body as a canvas to advertise by displaying typographical messages is quite a new venture for me so I undertook some research in the subject first.

I thought the images below worked quite well. The first two use the body as text to talk about & advertise the pants which I thought was a good idea. Maybe possibilities of painting words on someones body and later erasing their skin from the photo to leave the type as below.


I also thought about the possibilities of using ink to create a typographical message on the skin, like a tattoo.

Using type in videos while wearing it: I remember seeing this video a while back and I thought it was genius. How someone could remember which finger corresponds to the correct word in the song is beyond me. It must have took them forever to get this right.

Wearing Letters: The two examples I found to the left & below are probably the way I wish to proceed as they seem the most fun, yet challenging to make and they could have endless possibilities or different outcomes.

Final Webpage Design & Branding

Logo: I decided to use the globe idea for the Popular Peace logo to convey a worldwide feel. The web address is included as part of the logo so if it is placed on different branded materials it will always be present (doesn't have to be a separate element).


Webpage: For the Popular Peace Homepage I tried to keep things as simple and as uncomplicated as possible. The links will be clearly displayed across the top of each page to eliminate confusion when navigating. I have made the branding strap-line the main feature of the page and also based the website colour scheme around this.

The rest of the page is taken up by happy colourful images to try and convey the main aim of Popular Peace - giving the people the voice to decided what they really need and want.

Examples of branded materials: T-shirts, Mugs & Billboards.

Development

Pro_four: Popular Peace Branding

Research:
For the Popular Peace logo I began by thinking about the typical symbols for peace. For example the universal hippie sign seen top left. The white dove of peace is also an international symbol for peace and a yin yang is considered a representation of peace as it stands for balance and harmony.

As the branding and website had to represent a worldwide message I thought a logo which contained the image of the globe could be used to tie in with this idea.

The name Popular Peace uses two P's which gave me the idea to develop something like the example to the left using the letters for a modern logo design.

Final Editorial Layouts

This spread uses a full page black & white wedding photograph to illustrate the adjoining story.

The scripty font used for the title and the newspaper type used for the main body text help to convey the setting and the era in which the story takes place.

Specific quotes have been extracted from the text to draw the readers eye and immediately make these instances stand out.



Four Page Spread:
This spread's layout is more drawn out which enables the title and images to really stand out as there is more space for them, the text also runs over 2 pages.

Display Board Layout:

The display board below is made up of some of the various elements that contributed to the design of the main editorial pages. They also encompass the same styling and colour scheme.